CONTENT AGENCY IN SOUTHWESTERN ONTARIO

Storytelling That Bridges Brands & the People They Serve

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We combine strategic creative direction, editorial photography and thoughtful video to help you communicate your value with clarity and confidence.

The result? Content that attracts the right people, builds trust, and strengthens the way your brand is remembered.

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  • "Novela Creative Media is the perfect representation of an extension of your brand. Not only do they take the time to understand your objectives and priorities, they go one step further with additional recommendations and considerations to make the shoot or project you’re looking for even more elevated. If you’re looking for an A class partner then look no further! Can’t wait to work with them again.

    —Brianne, Chatters Canada

  • "I have been a client of Novela Creative Media for 6 months now and I only have amazing things about Louelle and team. Louelle and team has taken a huge load off my shoulders and now I can focus on the services my business provides, knowing that Louelle has my back in terms of marketing and social media. 10/10, I wholeheartedly recommend!"

    —Agita, Aurelia Box

  • "From the initial brainstorming meeting to creating the actual content, to seeing the final product! Louelle is extremely organized and working with her was like having a huge weight fall off my shoulders. I was very pleased with the outcome of our campaign, the photos, videos and editing were professional and the captions were exactly what I was wanting to express! Louelle is extremely good at reading what her client's needs are and what they want to say through their business!"

    —Carina Franciosco

OUR SERVICES

Support that helps your brand stay consistent and intentional.

You deserve content that is so on-brand, planned for you, and easy to use.
Whether you’re refreshing your visuals or looking for your new content BFF, we’ll create iconic content that reflects your story and propels your business forward.

  • Editorial, lifestyle-focused images that help people understand who you are and what you stand for.

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  • Strategic, story-driven videos that share your message with clarity and confidence.

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  • Monthly or quarterly batches of images & video that keep your brand active, cohesive, and relevant.

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  • Hands-off support that helps your brand show up clearly and consistently without adding more to your plate.

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  • Strategic quarterly Brand Photography and Brand Videography sessions that keep your brand aligned and recognizable, with everything planned and handled for you.

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HOW IT WORKS

A process that treats your brand like our own.

Strong content comes from a strong process. You’ll always know what we’re creating, why it matters, and how it supports your goals. We keep things structured, supportive, and easy to follow from start to finish.

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RECENT WORK

Proof of what can happen when your brand gets the same care as ours.

We work with small business owners, wellness & lifestyle brands and creative entrepreneurs who want content that is anything but generic & boring.

Your audience can feel the difference when your content is created with intention and that connection is what turns viewers into clients.

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ABOUT US

We’re Novela and we’re here to help you say goodbye to forgettable content.

Novela is led by Louelle Adanza, she built Novela to support founders who want content that reflects the depth of what they offer without having to carry the full weight of creating it themselves. Louelle’s background in storytelling, photography, and creative direction helps you feel supported, understood, and confident in the way your brand shows up online.

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Louelle is a dedicated pet mom to Pepita, Dante and Rocco. 

She swears the best vitamin is Vitamin Sea (preferably in the Philippines with good vibes, and a camera in hand). 

Her camera roll is 70% pets, 20% behind-the-scenes clips, and 10% accidental selfies. She believes every brand has a story worth telling, you just need the right visuals to say it.

She’s also passionate about showcasing local brands and helping small businesses get the visibility they deserve. Her passion project, The Brand Next Door, highlights entrepreneurs doing meaningful work in the community. Check it out here!

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Let’s create the kind of content people can’t help but rave about.

Book your free, no-obligation call with Novela today.

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See what we’ve got going on.

Do you feel like content is always on your to-do list but never fully handled? Mini Content Day is designed for busy founders who need efficiency without sacrificing quality. In one focused session, we create weeks of brand-ready photo and video co
We had the pleasure of capturing a brand shoot for Modern Functions, and every part of the process reflected what they do best. Calm, clarity, and genuine care for their couples. Modern Functions supports weddings across Toronto, the GTA, Hamilton